Review of 20/20 Research
Updated on: by Leisa Good
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Before working at home, were you a marketing professional?
Or are you a WAHer (work-at-homer) who just enjoys giving your opinion and filling out consumer surveys for extra cash?
Well, 20/20 Research might be the answer to both of these needs.
Founded in 1986, 20|20 Research, Inc. became a worldwide leader in online marketing research and support. As more companies recognize the need for marketing themselves on a global scale, 20/20 Research offers its clients a variety of online marketing support and assessable tools such as live seminars and e-book downloads.
What exactly is 20/20 Research?
20/20 Research offers marketing research services from professional marketers including online focus groups, hosted focus groups, and online surveys. Marketing research is handled by a QualBoard expert who will handle the discussion guides, participant lists, stimuli, reporting, and recruiting. The client only needs to moderate the discussion boards and panels.
Is 20/20 Research a legitimate work-at-home company?
Yes, 20/20 Research is legitimate and has been endorsed by nationally syndicated consumer expert, Clark Howard. As many of you know, Clark advises consumers how to manage their money and is the radio host of The Clark Howard Show and author of the popular book, Get Clark Smart. Each year, Clark Howard updates his list of the best top 20 work-at-home companies and his latest 2013 list can be found on his web site.
What types of jobs are available at 20/20 Research?
There are marketing professionals who may join by visiting the Job Board on the web site when positions are available. These jobs are for recruiters, project managers, and other marketing professionals as well as administrative professionals. The requirements will vary from job to job, so be sure to follow the instructions for each one when applying.
There are in-house focus groups located in Miami, Florida; Charlotte, North Carolina; and Nashville, Tennessee–however, there are also plenty of online focus groups to participate in as well.
The online focus groups for the work-at-homers (WAHers) will allow you to work at home and have more flexibility with your hours. You can make upwards of $50, $100 or as much as $150 for giving your opinion. No selling is ever involved.
Once you sign up and create an account, you will be contacted by either email or a telephone call. The recruiter will ask you a series of questions to see if you are a “match” for a particular study. If you are, then you will be sent the login and passwords the day before the study/survey. Online focus groups will consist of 15 panel members and a professional moderator. In-house focus groups are about half that size and only located at one of the three facilities previously mentioned.
20/20 Research has a list of clients which includes Rubbermaid, Frito Lay, Yahoo, Discovery, Dell, Microsoft, Kraft, and Disney to name a few.
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What skills/special training do you need to work at 20/20 Research?
If you are interested in a professional position on the Job Board, then you will need to adhere to the requirements listed there. However, if you are interested in participating in a study and filling out the surveys, you just have to be ready to give an opinion. Cell phone companies, restaurants, and technology companies are ready to hear from you and pay for your opinion. You may also refer a friend.
What are the computer/equipment requirements to work at 20/20 Research?
A PC or Mac may be used as long as it has an anti-virus protection. You must also have an email account and a phone number should the recruiter decide to call you.
Are you an independent contractor or an employee at 20/20 Research?
You are an independent contractor and responsible for your own taxes. You will be sent a 1099 Form if you make over $600 in any calendar year.
What is the pay like at 20/20 Research?
Surveys are paid at $50, $100 or $150 depending upon the length of the study and time involved. Surveys are paid after completion by a mailed check. Sometimes gift cards or even the product itself (a computer game or gadget) can also be given as an incentive.
Jobs on the job boards vary, but you will find out more information once you submit your resume.
How can someone apply to 20/20 Research?
To join panels to give your opinion and fill out surveys go to https://www.2020panel.com/signup/. To apply for a marketing position, project management position or other jobs go to https://2020research.applicantstack.com/x/openings.
Good luck to all of those who apply.
I once served on a 20|20 Research Panel and it was a lot of fun, I got free stuff to try and was paid very very well. However, most people do not qualify for the surveys. Many of us answer the few preliminary questions and rarely qualify. Even when we supposedly do qualify, that doesn’t mean you get a call. Even though I’ve only been able to participate once in the two years I have tried. I still enjoy answering those preliminary questions from time to time- just in case. But keep in mind, this is by NO means something you could ever possibly rely on.
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